Campaigns in Action
This is where the magic happens behind the screen. From creating scroll-stopping social posts to coordinating schedules, sponsors, and live events, these projects show how I take ideas from concept to reality. Think of it as the engine room of creativity; planning, problem-solving, and storytelling all working together to deliver campaigns that connect, engage, and get results.
Animation Dingle Festival
Social Media Coordinator | Digital Content & Campaign Management
Ireland’s leading animation festival, bringing together international studios, creatives and audiences for a celebration of animation.
My Role:
-
Brought the festival to life online, managing social media across Instagram, TikTok, Facebook, X, LinkedIn and the blog. Created all content, scheduled posts, handled sponsorship promotions and supported festival production, screenings and guest coordination.
How I Worked:
-
Planned and scheduled content around key festival moments
-
Produced platform-specific posts and reels under tight deadlines
-
Coordinated with festival teams, sponsors and creatives to deliver polished content
The Impact:
-
Delivered engaging content across multiple platforms during a fast-paced live festival
-
Supported sponsor visibility and boosted festival promotion
-
Grew Instagram following by 3.2k with top-performing posts and reels (see images below)
Together We Can Fundraiser
Volunteer Social Media Manager | Social Media & Campaign Content
A community-driven fundraising campaign aimed at bringing people together for a common cause.
My Role:
Managed social media across Instagram, Facebook and TikTok, creating content that captured the spirit of the campaign. Produced posts, short videos and graphics while coordinating messaging with the campaign team to ensure consistency and engagement.
How I Worked:
-
Developed content to tell compelling stories of participants and the community
-
Scheduled and published posts to maximise engagement and reach
-
Coordinated with team members to deliver a cohesive campaign across platforms
The Impact:
-
Helped the campaign raise €40,000
-
Top post reached 9,576 views and 4,025 people
-
Created a sense of community and connection through social media storytelling
Carnival Treats
Freelance Social Media Manager | Social Media & Digital Content
Launched a new brand online, building its social presence and website from scratch.
My Role:
Set up social media accounts and designed the website. Produced all visual content, including reels, posts, and a promotional video, creating a fun, engaging brand voice across platforms.
How I Worked:
-
Developed a cohesive content plan and brand identity for all platforms
-
Produced visual and video content tailored for each channel
-
Managed scheduling, posting, and ongoing platform maintenance
The Impact:
-
Successfully launched the brand online with a clear personality
-
Top reel reached 716 views
-
Established a strong foundation for ongoing audience engagement
